One Second: 2022

"Satisfied" was my theme for 2022. Check out the ninth installment of my annual video project, One Second: 2022.

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One Second: 2021

Experience was my theme for 2021. Check out the eighth installment of my annual video project, One Second: 2021.

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One Second: 2019

When I started my One Second project in 2014, I had no idea I'd continue to work on it for the rest of the decade, and the majority of my 20s. Watch the sixth installment of my One Second project, One Second: 2019!

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Oculus Connect 6: The Exciting Promise of VR in Healthcare

Facebook’s late-September Oculus Connect 6 event covered a lot of ground on the future of augmented and virtual reality. This recap will highlight Oculus’s biggest announcements from the AR and VR event, cover the practical applications for patients, and address some ramifications for pharma.

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Next-Gen Networks: What 5G Means for Pharma

5G technology promises reduced latency, high speeds, and more connected ecosystems, and has implications in every industry, including healthcare. This POV outlines what 5G is, why industries are rushing to adopt the next-gen tech, and discusses implications for pharma and healthcare brands.

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One Second: 2018

"Growth" was my theme for 2018. I grew professionally by taking a new job in innovation and grew relationships in KC. I networked in SF and NYC; traveled to Nashville, Fayetteville, and Jacksonville; and cruised the Caribbean with family. Here's the fifth installment of my "One Second" project!

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AI Summit Recap: Best Practices, Blockchain and More

The AI Summit is one of the world’s largest artificial intelligence (AI) conferences for business. The conference served as a confirmation that AI is not just hype – there are actual business implementations driving real value. Here's my recap!

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GDPR, AI and Machine Learning in the Age of Data Privacy

Over the past few years, there’s been a massive cultural and legal shift in the way consumers view and secure their personal data. Marketers leveraging artificial intelligence (AI) tools might be especially impacted by the trend. Here are a few recommendations for AI marketers.

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Facebook News Feed Favors Meaningful Connections

On January 11th, Facebook announced some major changes to the way it will operate. Moving forward, their focus will shift from helping users find relevant content to helping users have more "meaningful social interactions." This post highlights future changes to the user experience.

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Social Trends Pharma Marketers Should Know for 2018

2017 sure kept things interesting. In the fast-changing world of social, each platform has had dozens of updates over the past year. Just like last year, I'm here to review the most important social platform updates and highlight how they will shape social trends in the coming year.

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One Second Every Day: Vol. 4 (2017 Highlights Edition)

In 2017, I traveled back to New York, ate my way through Nashville, and cruised to Mexico via Los Angeles. I also saw Kansas City in a new light, and in no light during the solar eclipse. I've compiled my highlights for the year in the fourth installment of my annual "One Second Every Day" project.

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Is Your Brand Affected by Facebook Custom Link Changes?

In an effort to combat the misinformation and “fake news” prevalent on Facebook, brands are now limited in their ability to create custom link previews. This post will address why Facebook axed custom link previews and how the change impacts the posting process for pharma marketers.

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One Second Every Day: Vol. 3 (2016 Highlights Edition)

2016 was full of adventures. I traveled across Europe, cruised the Caribbean, played chess against the world champion in New York, and attended some fun conferences for a job I enjoy. Here's the third installment of my "One Second Every Day" project.

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Chatbots Are About to Transform Facebook (And the World)

Chatbots hold a number of potential valuable uses for marketers, including lead generation, point of conversion, retention and customer service. This post addresses what chatbots are, how Facebook is implementing them, and the opportunities and considerations for pharma marketers.

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My Spring Break: Lessons from the Adobe Summit

The Adobe Summit is an annual three-day conference in Las Vegas that brings together thousands of digital marketers who discuss industry trends and products and learn how to get the most out of Adobe tools. I had the opportunity to attend and summarized a few key takeaways.

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