What is a Social Media Coordinator?


When I tell my friends and family that I’m a social media coordinator for a digital marketing agency, I usually receive a polite smile and nod, a look of confusion or questions about how I play on Facebook all day. I understand the confusion. The position of social media coordinator didn’t really exist when I started college five years ago. I think the easiest way to explain the job is to define many of the other jobs that make up my position.

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Corporate Buzzwords: The Foreign Language They Don’t Teach You in College


Love them or hate them, corporate buzzwords are here to stay. Anyone with an office job will tell you there are certain phrases that tend to get used (and overused) on a daily basis. Having a working knowledge of those phrases is critical if you want to fit in and understand your coworkers, because smiling and nodding only gets you so far...

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Social Media Night with the @Royals


I’ve had a passion for social media and sports for as long as I can remember. So when I heard the Kansas City Royals were having a Social Media Night on August 1, I knew I had to be there. Read about the night and my suggestions for future social media events in sports.

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Writing A Legendary Press Release: Advice From Barney Stinson


If you watch or have ever watched How I Met Your Mother, you know two things: Barney Stinson is the ultimate ladies man and a man of supreme knowledge. When he’s not picking up ladies, or teaching his friend Ted how to do so, he spits out pearls of wisdom applicable to living an awesome life and, it turns out, writing a good press release. I’ve been fortunate enough to have written many press releases in my day, most of them for an organization that requires a few per month. Other students and colleagues I know aren’t as fortunate to have had that opportunity. Here are a few tips on putting together a press release, easily remembered by quotes from the one and only Barney Stinson.

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