7 Things I Learned During My First Year on Twitter

A few days ago, I had my very first Twitter birthday—I started using Twitter on January 2, 2011 on a whim. 441 tweets and one year later, I’ve learned a lot from the platform. When I mention Twitter to my friends who aren’t users, they tend to dismiss the social network citing the popular misconception that Twitter is full of random updates about what people ate for breakfast. Believe it or not, Twitter actually has value! Don’t get me wrong, there are people out there who do use Twitter to publish pointless thoughts every minute of every day. That’s why the “unfollow” button exists. These are a few things I learned during my first year on Twitter... Read More »

20 Common Social Media Terms Explained

The first time I heard social media professionals conversing during my first internship, I felt like I had accidentally stepped aboard the Starship Enterprise—social media jargon can sound a lot like alien languages from Star Trek. Over time, I collected definitions of all the phrases that were commonly used so I could join in on the conversation with my coworkers. Hopefully this mini-glossary can define a few social media terms for others like me—people that don’t want to be left out of the next conversation with their social media savvy friends and coworkers. Read More »

Hello, World. Meet Andrew Grojean.

In case you couldn’t tell from the web address, the title of this post, or title of the blog, my name is Andrew Grojean. I’m a senior communication student at Truman State University concentrating my studies on public relations and digital marketing. I started this blog for selfish reasons. Apparently, writing skills are valued in the workplace. Who knew? This blog is my attempt to prove to the world (and future employers) that I have those skills. This is the beginning of a blog that will discuss social media, entertainment, and public relations—and their impact on... Read More »