On January 11th, Facebook announced some major changes to the way it will operate. Moving forward, their focus will shift from helping users find relevant content to helping users have more "meaningful social interactions." This post highlights future changes to the user experience.
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Social Trends Pharma Marketers Should Know for 2018
2017 sure kept things interesting. In the fast-changing world of social, each platform has had dozens of updates over the past year. Just like last year, I'm here to review the most important social platform updates and highlight how they will shape social trends in the coming year.
Read More »Instagram Stories: How Pharma Marketers Can Embrace the New Story Feature
Instagram Stories are here! Though similar to Snapchat Stories, this feature offers marketers many new opportunities. This post will cover how Stories works and address implications for pharma marketers.
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