Facebook’s late-September Oculus Connect 6 event covered a lot of ground on the future of augmented and virtual reality. This recap will highlight Oculus’s biggest announcements from the AR and VR event, cover the practical applications for patients, and address some ramifications for pharma.
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Next-Gen Networks: What 5G Means for Pharma
5G technology promises reduced latency, high speeds, and more connected ecosystems, and has implications in every industry, including healthcare. This POV outlines what 5G is, why industries are rushing to adopt the next-gen tech, and discusses implications for pharma and healthcare brands.
Read More »Andrew’s “Keys to Success for Highly Regulated Industries”: The Highlights
I had the opportunity to speak to SMCKC at the March 2019 breakfast. My presentation, "Keys to Success for Highly Regulated Industries," provided an overview of highly regulated industries, social media best practices, and resources for innovating in regulated spaces. Here are some highlights!
Read More »Beyond the Hype: Six Trends in Artificial Intelligence
There’s been a lot of hype around artificial intelligence (AI) the past few years. If you are still unconvinced of AI’s power and potential, I put together six trends that will be important for AI in the next year and beyond.
Read More »CES 2019: 5G, Self-Driving Cars and “Smart” Everything
2019 was the year that CES was realistic. While there were still some crazy ideas that may not ever make prime time and plenty of dancing robots, most products shown at CES 2019 were not only realistic, but often proven and market ready. Check out this recap!
Read More »AI Summit Recap: Best Practices, Blockchain and More
The AI Summit is one of the world’s largest artificial intelligence (AI) conferences for business. The conference served as a confirmation that AI is not just hype – there are actual business implementations driving real value. Here's my recap!
Read More »GDPR, AI and Machine Learning in the Age of Data Privacy
Over the past few years, there’s been a massive cultural and legal shift in the way consumers view and secure their personal data. Marketers leveraging artificial intelligence (AI) tools might be especially impacted by the trend. Here are a few recommendations for AI marketers.
Read More »My Spring Break: Lessons from the Adobe Summit
The Adobe Summit is an annual three-day conference in Las Vegas that brings together thousands of digital marketers who discuss industry trends and products and learn how to get the most out of Adobe tools. I had the opportunity to attend and summarized a few key takeaways.
Read More »Key Takeaways From the Social Media Strategies Summit
What happens in Vegas doesn’t always stay in Vegas. I’ve highlighted the main takeaways from the SMSS 2016 conference and detail how the learnings apply to pharma marketers.
Read More »Corporate Buzzwords: The Foreign Language They Don’t Teach You in College
Love them or hate them, corporate buzzwords are here to stay. Having a working knowledge of those phrases is critical if you want to fit in and understand your coworkers, because smiling and nodding only gets you so far...
Read More »Writing A Legendary Press Release: Advice From Barney Stinson
If you have ever watched How I Met Your Mother, you know two things: Barney Stinson is the ultimate ladies man and is super quotable. Believe it or not, these quotes also apply to PR specialists. Here are a few tips on putting together a quality press release, with quotes from the man himself.
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